Barry Jenkins, a former pastor and the head of one of the country’s top-selling real estate teams, launches a book called Too Nice For Sales: A Practical Guide to Ethical Lead Conversion. The book shows it’s possible to remain authentic in the real estate industry while reaching career growth goals year after year. It focuses on meeting client needs and building authentic relationships. It is a companion book to Jenkins’ training course How To Be Nice and Crush It in Sales.
“Some people think lying, cheating, and manipulating are the only ways to make sales,” says Jenkins. “I’m living proof that isn’t true! My experiences demonstrate you can be very successful in sales while being passionately consumed with bettering the client experience.”
A Practical Guide to Ethical Lead Conversion is more than a sales technique book. It narrates Jenkins’ personal experiences, the lessons he learned through the struggle, and the core reasons for his success today. The sales techniques outlined in the book are based on Biblical principles and are utilized by his teams of successful realtors in Better Homes and Gardens NAGR. These teams are the same ones who sold under 900 units last year, ranking 9th on Real Trends 1,000.
Jenkins deep dives into several sales concepts while weaving his experiences into each one, sharing his deep insights with actionable takeaways. Through his book, Jenkins breaks the notion that nice guys finish last and using dishonest methods is the only way in sales. He shares realistic perspectives that help the reader better understand how to succeed in real estate.
After its initial launch, the book has been met with excellent feedback, selling thousands of copies within the first thirty days. It also gained the top spot in Amazon’s New Release in the Business Ethics category.
Amazon readers left five-star reviews for the book, including “the best approach to sales,” “a great book for even seasoned agents,” and “an easy read full of gems.”
A Practical Guide to Ethical Lead Conversion is available on Amazon in paperback and Kindle eBook.
Find more information on the book and Barry Jenkin’s course offerings here: http://tooniceforsales.com/.
About Barry Jenkins
Barry Jenkins is an accomplished leader and a published author who started his real estate career at age 18. Currently, he is the CMO of Better Homes and Gardens, leading its top real estate team in Virginia Beach, VA. He is also the Head Realtor in Residence at Ylopo, a digital marketing firm.
Media ContactCompany Name: Better Homes and Gardens Real EstateContact Person: Barry JenkinsEmail: Send EmailPhone: 757-654-5059Country: United StatesWebsite: http://tooniceforsales.com/
