From AR Developer to Crypto Founder: The Inspiring Journey of Swiss Entrepreneur Leon Helg

March 02 06:00 2023
Discover the story of Leon Helg, a young entrepreneur who has already achieved incredible success through his innovative ventures in fields such as augmented reality, marketing, e-commerce, and decentralized finance.

Leon Helg is a Swiss entrepreneur who was born on September 15, 1999, in Frauenfeld. From an early age, he showed a keen interest in information technology, eventually leading him to pursue his education at IT College in Switzerland. There, he excelled in his studies, earning a certificate of recognition for his outstanding grades and graduation work.

One of Leon’s most impressive achievements at IT College was developing an Augmented Reality Framework that extends the capabilities of ARKit 2.0 by Apple. This framework was used by the full-service agency Wunderman Thompson to accelerate time-to-market for augmented reality applications. Leon’s work received the highest possible grade in all four areas, making it the only one of its kind in Switzerland.

Following his graduation, Leon continued to make waves in the field of augmented reality. Working for Wunderman Thompson, he led the iOS development for an award-winning campaign promoting the Virtual Reality Exhibition of Red Bull at the transport museum in Lucerne. The campaign featured a temporary AR Experience on the Clear Channel screen in Mühleplatz, Lucerne, which allowed passersby to experience the Stratos Jump by Felix Baumgartner in augmented reality.

After the AR campaign for RedBull, Leon’s entrepreneurial spirit started to come to life. He went on to found a marketing agency that designed websites for local businesses, and also developed a product called “Elevade,” which helped hundreds of restaurants in Switzerland improve their Google ratings and attract more customers.

Leon’s exceptional website designs have contributed significantly to the growth of numerous online shops around the world. One notable example is his work on the website for, which resulted in over half a million dollars in revenue from sales of an XXL beanbag. This achievement is a testament to Leon’s expertise in e-commerce website design and his ability to drive sales through effective user experience and marketing strategies.

In early 2021, Leon ventured into the world of cryptocurrency and co-founded with five others. Over the course of a year and a half, they assembled a team of around 50 individuals and developed a Decentralized Finance project that raised $26 million in just three days, making it the biggest launch on the BNB chain to date. Leon has since launched several other crypto projects, including the DeFi Franc, the largest stablecoin pegged to the Swiss Franc.

At only 23 years old, Leon Helg has achieved incredible success as an entrepreneur, founding several multi-million dollar companies across a variety of industries. With his innovative mindset and passion for technology, it’s clear that he is just getting started. To keep up with Leon’s many ventures, follow him on Twitter or Instagram.

Media Contact
Contact Person: Leon Helg
Email: Send Email
Country: Switzerland